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Kobi Music

Client:

Kobi

Year:

2018 - 2020

Project type

Artist Manager

Over the course of two exhilarating years from 2018 to 2020, I had the privilege of managing the exceptionally talented Afro Beats artist, Kobi. Our partnership was marked by a series of remarkable achievements that not only showcased his artistry but also propelled him to new heights of success.

One of the standout accomplishments during our collaboration was Kobi's electrifying performances at the prestigious O2 Indio Arena. Not once, but twice, he graced the stage of this iconic venue, first mesmerizing audiences at Felabration in 2019 and then setting the tone as the opening act for Tennie the Entertainer in 2020. These performances served as defining moments in Kobi's career, cementing his status as a powerhouse in the Afro Beats scene.

But our ambitions extended beyond the borders of the UK. With a global mindset, we ventured abroad, organizing and executing shows that captivated audiences on an international scale. These overseas performances not only expanded Kobi's fan base but also solidified his reputation as a dynamic performer with universal appeal.

In addition to live performances, we recognized the importance of visual storytelling in today's digital age. Together, we collaborated on several music video shoots, creating visually stunning narratives that complemented Kobi's vibrant sound and persona. These videos not only garnered attention on digital platforms but also served as powerful tools for engaging fans and attracting new audiences.

Moreover, we were relentless in our efforts to promote Kobi's music and upcoming shows. Through strategic radio appearances and interviews, we leveraged the power of traditional media to reach audiences far and wide, generating buzz and anticipation for his performances and latest releases.

But our collaboration wasn't just about music – it was about crafting a compelling brand identity that resonated with Kobi's audience. To bolster his image and online presence, my team and I brought in a graphic designer and stylist, ensuring that every aspect of Kobi's public persona reflected his unique style and personality.

In essence, our journey together was one of relentless passion, creativity, and determination. Through strategic planning, relentless promotion, and unwavering dedication, we propelled Kobi towards greater heights of success, leaving an indelible mark on the Afro Beats landscape and beyond.

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